The new buzz word in the world of commerce
is the use of z cards, including the Alphacards for marketing purposes.
The reason they have caught on in industry
and by the hospitality and tourist concerns is that much information can be
stored on an ordinary A4 size format that is then folded right down to either a
pocket or credit card sized booklet with a sturdy cover.
They have proved to be a very effective way
to bring companies to potential customers’ notice, exactly because they are
very durable and they do not disintegrate as easily as business cards.
Another advantage is that you will have a
much higher profile than if you were one of the many manufacturers of a similar
product on the internet. Your customers
will have your website address, together with a telephone number and a
comprehensive description of what services to industry you provide.
It is not only big companies that make use
of this marketing tool. They have proved
to be very useful for tourist information and for public transport
companies. The handy pocket sized
version, which is slightly larger than the credit card format, can hold
underground maps, service time tables and enough information of interesting places
to visit.
The days of large street maps that were
unwieldy when folded out have long gone.
Museums have also found them to be an invaluable tool in directing their
visitors to the various exhibitions, together with a floor plan of the
building.
These cards are not only useful as a
marketing tool. They can contain all
kind of information about work practices for your employees.
They can contain changes in Health and
Safety laws as well as much other information that your workforce needs, but
cannot always remember. There will then be no excuse if bad working practices
occur, as they should have the information on their person.
You need to know that even huge
conglomerates and pillars of industry used these cards for all purposes even
when everybody knows who they are.
Alpha
cards are a useful tool whatever the size of your
company. If you need ideas for design or
information please visit http://www.alpha-cards.com/.
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